We have designed a number of packages specifically for email marketing, customer relationship management, and social marketing. These tools will help provide you with the tools for driving more repeat business from existing customers, increase loyalty by providing a better and personalised service, and reward referrals

Email Marketing

Our email marketing solution provides you with the tools and features to drive more business from your marketing lists and email communications. Our email marketing system’s platform is provided by web technology leaders Interspire and so it is an ideal solution for continuous development of features and data security.

Campaign manager

Send any type of email campaign; newsletters, special offers, announcements, follow-up emails, invitations – anything! Manage and segment your contacts. Monitor and evaluate your campaigns.

List building

Build your mailing lists with existing records, purchased data records, or from website sign-up forms. Automatically manage subscribers and un-subscribes to comply with email marketing regulations.

Email design

Custom email design service for your newsletters, special offers and other email communications. Easily manage and reuse your email templates and personalise using profile fields.

Customer Relationship Management

Everyone knows it’s more expensive to acquire new customers than it is to gain repeat business. This is why we have designed a CRM package for you to be able to drive more business from your existing customers.

Drive repeat business

Improve customer relationships with personalised auto-responders to help deliver your service and follow-up emails after a visit. Manage frequent communications to stay top of your customer’s mind.

Increase loyalty

Segment your customer base into lists and send out special offers and vouchers to the more loyal customers. Reward people who refer to a friend, monitored through the email statistics.

Your data all in one place

Collect profile information about your customers and use that to personalise your emails and offer specific packages. Data management features such as mass importing, exporting, and record updating.

Social Marketing

We have a number of tools and features for you to socially connect your website and emarketing campaigns to social networks to help you drive your referral and social marketing .

Sync your website

Embed like and tweet links into your website and collect all likes and followers onto one social network page. Auto publish content from your website to your social network accounts.

Integrate with email

Add social network share links to your email communications. Add ‘refer to a friend’ in emails and monitor referral statistics from your emarketing control panel. Reward those that refer with special offers.

Facebook advertising

Target user groups with specific attributes. Run special offers to users you think would make good long-term customers. Drive traffic to your Facebook page or website pages.


To help you drive more business from your special offers and late availability we have a number of marketing channels and video techniques to help you advertise these directly to regular holiday makers.

Lakes Holidays

Join a growing number of businesses who host their booking forms on Lakes Holidays. Advanced booking features such as short breaks. Any web videos are automatically included in the Lakes Holidays YouTube channel.

Lakes Bulletin

Run special offers or last minutes deals in our Lakes Bulletin, regularly seen by thousands of holidays makers every month. To check the availability of our next Lakes Bulletin please contact us.

Web Video Adverts

Run your own adverts for special offers and last-minute deals on your Lakes Marketing hosted video. Drive browsers who watch your video to the most important pages on your website, such as booking forms.